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Portable Postsocialisms: New Cuban Mediascapes after the End of History

Portable Postsocialisms: New Cuban Mediascapes after the End of History
Paloma Duong
University of Texas Press, 2024

A study of Cuban culture and media in the twenty-first century as both a global phenomenon and a local reality, at a time when the declared death of socialism coexists in tension with emerging anticapitalist movements worldwide.

Why does Cuban socialism endure as an object of international political desire, while images of capitalist markets consume Cuba’s national imagination? This bold new study argues that Cuba’s changing media cultures are key to our understanding of the global postsocialist condition and its competing political imaginaries.

Portable Postsocialisms calls on a vast multimedia archive to offer a groundbreaking cultural interpretation of Cuban postsocialism. Paloma Duong examines songs, artworks, advertisements, memes, literature, jokes, and networks that refuse exceptionalist and exoticizing visions of Cuba. Expanding postsocialist critical theory to read this complex mediascape, Duong argues that a materialist critique of Cuba’s revolutionary legacy must account for Cubans’ everyday demands for agency and self-representation. This long overdue reassessment of Cuba’s place in Latin American and post-Marxist studies shows Cuban postsocialism to be an urgent and indispensable referent for core debates on the politics of participatory cultures in new media studies. Portable Postsocialisms performs the crucial task of redefining how we envision imaginaries of social change in Latin America and the Caribbean.

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Paloma Duong
Written by
Paloma Duong

At the intersection of cultural studies, media theory, and critical theory, Paloma Duong researches and teaches modern and contemporary Latin American culture. She works with social texts and emergent media cultures that speak to the exercise of cultural agencies and the formation of political subjectivity. Her most recent book is Portable Postsocialisms: Cuban Mediascapes after the End of History, a book-length study of Cuba’s changing mediascape and an inquiry on the postsocialist condition and its contexts. Her articles have been published in the Journal of Latin American Cultural Studies, Art Margins, and Cuban Counterpoints: Public Scholarship about a Changing Cuba.

Paloma Duong Written by Paloma Duong